Template 2

With each other. For each other.
For a lifetime.

Our animals are more than just our companions. They are family members. They enchant us with their own personalities and enrich our lives, which we hope to share with them for many years. At AniForte® we specialise in the development of natural products for your animals, for their natural nutrition and care – always keeping up with the latest scientific standards. We know that the answers to nutritional problems lie in nature.

AniForte® was founded in 2013 in Germany by a local family. The family business quickly grew into a leading producer of natural products for pets and a sizeable employer in the rural Maas-Schwalm-Nette natural park region. We have over 60 dedicated staff and a 5,500m² site for production and administration to offer their skills and expertise. We have developed hundreds of natural products for pets. 

Our Values

We care about high-quality raw materials

The scent of dried herbs. The labels of the raw material sacks bear names including blackberry leaves, barley grass and dandelion root.
These are just three of the hundreds of raw ingredients we use in our production. Hundreds of products for feed, care and food supplements for dogs and cats make up our range, all consisting of high-quality raw materials without any unnecessary chemical additives.

We care about sustainability

From our raw material suppliers to product packaging - a sustainable approach is an essential part of our responsible business management. The switch to environmentally friendly packaging is challenging in many ways. We are working hard to prevent passing all extra cost on to our customers. Not all so-called environmentally friendly packaging is indeed good for the planet. It’s a slow, ongoing process, but we’re committed to improving innovative packaging.

We care about additive-free products

We develop new products in-house in close cooperation with specialists such as animal healing practitioners, veterinarians and nutrition experts. At AniForte, what you see is what you get − clearly labelled for everyone and without unnecessary filler ingredients. We closely listen to your feedback and keep developing and innovating our product lines.

We care about animal welfare

All the animal testing we conduct is taste- or acceptance testing of our finished products. But we also support those committed to caring for animals without a loving home. Each year we donate regularly to a variety of charities throughout the country.

Thousands of satisfied customers trust our natural products

We care about YOU - our customers and your pets. Friendly, competent service and fast shipping are very important to us alongside professional, free and accessible advice. Get in touch at hello@aniforte.co.uk for quick and easy answers from our product team and AniForte nutritional experts.

The Crew

Our crew at AniForte is the heart of the company, and we are excited about bringing our expertise to production, shipping and service, every day. We are passionate about our work, because most of us have our own animals’ well-being to think about. Our love for animals goes hand in hand with our professional competence. 

Mark Gnotke, AniForte
Managing Director and Company Owner

“The last three years of growing AniForte in the UK have shown how much need there is for us to put nature back into our pet’s diet. When I look at how far we have come and realise how much more there still is left to do to bring us back to nature, I am filled with excitement for the future. It is amazing to see so many happy customers and pets that are genuinely in better shape because they are finally getting the nutrients they need.”

Matthias Tischler, AniForte
Managing Director

“Managing AniForte means having responsibility and being a role model for employees, customers, the environment and society. My daily motivation is to give back a piece of nature to our dearest friends, the animals. Either through ecological and sustainable use of raw materials or by sharpening the perception of what our nature can do for us and our animals. Development creates change and our planet needs this change - now more than ever.”

Angelica

Dunja

Antje

Rieke

Ben